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BRAND GROWTH DIGITAL TRANSFORMATION DATA AND INSIGHTS CHINA Chinese Brand Go Global
GLOBAL CHINA ASIA
中国品牌出海 直接面向消费者 (DTC) 品牌洞察和数据 中国营销解决方案
WHO WE ARE WHAT WE DO BRAND GROWTH DIGITAL TRANSFORMATION DATA AND INSIGHTS CHINA Chinese Brand Go Global Brand Framework REPORTS GLOBAL CHINA ASIA CONTACT我们是谁 服务 中国品牌出海 直接面向消费者 (DTC) 品牌洞察和数据 中国营销解决方案 品牌增长框架联系我们
TOTEM
 

GLOBAL - INSIGHTS

Data, insights and measurement are key to everything we do at Totem - particularly brand strategy and digital transformation. Within this section, we highlight learnings, conversations, and data from our work with brands on transformation, ideation, and business model re-invention.

 
 
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Digital Customer Support Is Key
Digital Customer Support Is Key
Chris BakerJuly 12, 2020
Growth from New Social Channels
Growth from New Social Channels
Chris BakerJuly 2, 2020
Incumbents Adopting DTC Strategies
Incumbents Adopting DTC Strategies
Chris BakerJune 29, 2020
TikTok Driving Exponential DTC Sales
TikTok Driving Exponential DTC Sales
Chris BakerJune 28, 2020
Connecting With Consumers as Key
Connecting With Consumers as Key
Chris BakerJune 28, 2020
Retail Staff Support Sales as "Digital Agents"
Retail Staff Support Sales as "Digital Agents"
Chris BakerJune 22, 2020
Creating Innovation in Virtual Offerings
Creating Innovation in Virtual Offerings
Chris BakerJune 16, 2020
Trust From Consumers and Communities
Trust From Consumers and Communities
Chris BakerJune 14, 2020
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  • Building on Totem’s 2020 trends, we have also produced a report that answers the key questions for China marketers… https://t.co/l4zHLMFNeS
    Aug 6, 2020, 2:14 PM
  • A few months back, we released our annual report on key marketing trends for China. In light of recent developments… https://t.co/OwewBciMTb
    Aug 6, 2020, 2:11 PM
  • We recently completed a comprehensive review of how Direct-to-Consumer (DTC) brands have responded to Covid. To see… https://t.co/YC4OH2WYb5
    Aug 6, 2020, 1:59 PM

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