DATA DRIVEN INSIGHTS FOR SOCIAL

Recently at GlobalLinkNext Forum, Totem presented a set of five key insights for social media performance.

The report summarizes three years’ of deep data/analytics observations on social best practices; (2017) Retail/Fashion, (2018) Beauty/Cosmetics, (2019) Hotels/Travel. Across all this research, there are a few themes/insights which are consistently clear - five things that all brands should look to do with their social media strategies - answering how to create winning formulas, improve brand performance and accelerate audience growth.

For the full presentation download

DATA VISUALIZATION
AND DASHBOARDS

Totem works with a range of brands globally on business intelligence solutions.

Our clients rang across industries; from retail/fashion to beauty, from travel to finance.

Business intelligence and data visualization projects for our clients address critical issues including:
Sales performance, marketing ROI, and social media optimization.

www.talktotem.com

ORGANIZING POSTS
BY THEME, TOPIC …
AND INTEREST
GROUPS.

FILTERING BY
CHANNEL (FB, IG),
FORMATS (VIDEO/IMAGE),
AND PAID VS ORGANIC.

AND BY LOCATION,
GEOGRAPHY, DATE/ TIME.

Do you have a clear, timely view of all your marketing data and results?

DASHBOARDS

Do you know what part of your marketing budget is wasted?

BUDGET OPTIMIZATION

Are you using the right content and creative to achieve brands/sales goals?

CONTENT OPTIMIZATION